This workshop is part of the WWW 2012 
Conference
The submitted papers will be evaluated by the Program Committee. Accepted papers will be referenced by the WWW Conference.
The workshop will focus on 2 topics:
1. User profiling in multi-application web environments. This includes sub-topics, such as acquisition of ubiquitous and context-aware user models; user profiling in intelligent environments; user profiling across web-sites and web-services ; user profiling in social applications ; user profiling across application domains ; privacy, security and trust in multi-application user profiling.
2. User profile integration. This includes topics, such as overcoming syntactic and semantic heterogeneity; conflict resolution; inference with user and context models; spatial and temporal reasoning; semantic approaches and ontologies for user profile integration; personalized services using the integrated profiles.
Topics of interest include, but are not limited to
- Multi-application user modeling,Web user modeling in social networks
- Web user modeling for e-learning
- Web user profile representation
- Web user profile evolution
- Web user data collection
- Web identity management
- Personalized search and data sharing across communities
- Personalized and contextualized information retrieval
- Privacy and anonymity in web user profiling,
- Semantic approaches for multi-application user profiling
- Users' reliability and trust in open communities